There is no question that the climate is changing. The real question is, what can we all do about it? For me and The Garden Continuum, the answer was to go hyper-local with our business to help reduce carbon emissions while improving the health and beauty of our communities.
Going Hyper-local: What it is and how it can help
“Hyper-local” is a term that has been gaining popularity in the digital world as a business model for buyers to acquire local products and services even if they are purchasing nationally or even internationally. However, the term has broader implications than that. In the landscape industry, hyper-local refers to landscape professionals as well as home and business owners opting to buy and sell landscape goods and services within the narrowest area possible to minimize inefficiencies that can contribute to pollution.
Most landscape companies are spread out, with workers and equipment sometimes traveling many miles and spending hours in gas- and diesel-guzzling trucks to get to job-sites. However, according to the Center for Climate and Energy Solutions, vehicles such as cars and light-duty trucks contribute half of the carbon dioxide emissions in the US transportation sector. And diesel fuel consumption is responsible for 25 percent of all transportation-related CO2 emissions. As responsible business owners and concerned citizens of this planet, it’s important that the landscape industry step up and do its part to reduce its impact on the environment
